A snapshot of Spurs fan sentiment
This year marks our tenth annual survey and nearly 2000 fans took part. This survey continues to be the largest independent gauge of fan opinion at Spurs, and your insights are vital for shaping our initiatives and guiding our positions on key issues.
We actively share the survey findings with the Club and incorporate this data into our lobbying and campaigning efforts. Open to all Spurs supporters—both Trust members and non-members, match-goers and armchair fans, based here in the UK and around the globe—this year’s survey retained its core structure while also updating certain questions to address emerging topics of interest.
Key findings
85% of Spurs fans oppose the club’s changes to concessions for senior season ticket holders.
This comes in response to Spurs’ recent announcement that new senior concession season tickets will not be available from the 2025-26 season. Additionally, existing senior holders will see their 50% discount gradually reduced to 25% by 2029-30. A mere 6% of supporters support these proposed changes.
Moreover, 83% of fans believe that senior concessions should be tied to the individual rather than their seating area. The Trust has consistently advocated for more options for both younger and older fans, as concession areas in the stadium are currently very limited.
In other areas, 78% of respondents feel that match tickets at the stadium are pricier compared to other Premier League clubs. On-field performance saw 69% of fans satisfied with the team’s efforts during the 2023/24 season, though only 13% believe European qualification should take precedence over domestic cup competitions. A resounding 96% of Spurs fans identified winning a trophy as a top priority.
The survey, conducted in the summer of 2024, revealed that 80% of participants feel that ENIC’s stewardship of the club has improved this season. As a result, 61% expressed confidence in ENIC’s long-term strategy, while 63% believe the ownership is financially sound but needs to concentrate more on success on the pitch. However, only 37% were satisfied with the club’s transfer strategy.
When it comes to the One Hotspur Membership, nearly half of respondents felt it did not offer good value for money, with 91% citing access to match tickets as the primary reason for their membership.
Lastly, 65% were either undecided or neutral on whether the Fan Advisory Board has enhanced engagement between supporters and the Club, while 22% felt it has not improved that connection.
In response to these concerns, THST has called on the Club to reconsider its decision to discontinue new senior concession season tickets and has launched a petition for supporters to sign.
Join us in this cause by signing the petition here!
Your voice matters! Let’s work together to ensure our Club reflects the passion and needs of its supporters.
Who took part in the survey
The breakdown of respondents was as follows:
| Life member | 4.39% |
| Supporters’ Club member | 7.04% |
| Full (paid) member | 21.92% |
| Associate member | 18.21% |
| None member | 48.44% |